Work Experience

• Architected and developed the complete frontend infrastructure for the platform, a comprehensive solution for creating and managing promotional campaigns.

• Led a comprehensive codebase refactoring initiative that improved maintainability, scalability, and development velocity across the entire platform.

• Integrated and optimized backend API connections, implementing efficient data fetching strategies and error handling mechanisms.

• Enhanced user experience and interface design through implementation of consistent design systems, accessibility standards, and performance optimizations.

• Built a full-featured e-commerce platform from scratch using the MERN stack, integrating Cloudinary for media management and Redis for caching.

• Developed a CMS-based admin dashboard for product listing, order management, and sales analytics, with Chart.js visualizations for month-wise order trends, customer spend, and purchase history.

• Optimized platform performance after scaling to 5,000+ products by implementing cursor-based pagination and Redis caching with cache invalidation, significantly reducing response times.

• Integrated Razorpay for secure payment processing and handled the complete development lifecycle from architecture to deployment.

• Handled multiple client projects end-to-end, delivering full-stack solutions tailored to individual business requirements.